Referrals

Introduction

The Referrals module allows you to run referral campaigns where you can incentivise your existing users to invite their friends to join your loyalty program. You can choose to reward the referrer or the referee (or both) when the referred user goes on to complete actions you define.

How do referrals work?

An end-user can generate a unique referral link which can then be shared with others to start the referral process. This link can be generated via the Loyalty Mobile App, Loyalty Microsite or directly from the API.

When a user follows the referral link provided they can be taken to the iOS or Android listing for your app or directly to the microsite. Within the mobile app the user has the option to enter the referral link during sign up. On the microsite the referral is automatically tracked.

Once a user has completed registration the referral tranche will be activated for both the referrer and referee. The tranche will listen for events as defined in your referral sequence. When a relevant event is recorded by the referred user then they will trigger the referral reactor related to that event. This reactor may also award points to the referrer, depending on your configuration.

Sharing a referral link via the iOS loyalty mobile app.

The referral link section in the registration flow.

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FAQs

Is there a limit to how many people someone can refer?

Each link is able to be used an unlimited number of times, but for security it can only be used once per device.

Can someone use a referral link after they have registered?

No, referral links can only be used to register for a new account. Their benefits cannot be applied to an account that already exists.