About Loyalty Interfaces

Understand your options for delivering a loyalty interface to end-users, including custom builds and WLL’s ready-made microsite or mobile app.

Your loyalty interface is the platform your end-users interact with to access your loyalty program. This is where they check their points, redeem rewards, and in some cases complete actions and engage with your brand.

In most cases, your loyalty interface will be custom-built and owned by you. You’ll design and develop your own user experience and integrate directly with the WLL API to power loyalty functionality. If that’s your setup, you won’t need the information in this section.

However, for clients who want to:

  • Launch quickly

  • Minimize development costs

  • Work within a pre-built experience

We offer two white label interfaces: the Loyalty Microsite and the Loyalty Mobile App. These are ready-to-go front-end solutions that support core loyalty functionality and are branded to match your business.

The following articles will walk you through how each interface works, what’s supported, and what setup is required to get started.

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