Reward artwork guidelines

About reward artwork

Artwork can be used to represent your rewards and reward categories.

Artwork is specified on a per reward/reward category basis. Only one piece of artwork can be assigned to a reward or category, so consider carefully the various contexts in which it may be shown.

You can use the Loyalty Console to upload artwork directly or supply a direct link to the artwork stored on your own servers.


Designing artwork for your own customer interface

If you're using our API to integrate with your own customer interface, you can design your reward artwork in whatever dimension and aspect ratio you prefer, to meet the needs of your own customer interface. We recommend:

  • Keeping artwork consistent in dimension and ratio

  • Ensuring your artwork is a small file size for fast loading (<200kb)

  • Adding a bleed area around the edge of artwork incase it becomes cropped by your interface depending on the user's device screen size


Designing artwork for the Loyalty Microsite & Loyalty Mobile App

Reward artwork

Primarily displayed at a 1:1 ratio across both the Loyalty Mobile App and Loyalty Microsite.

Suggested Asset Metrics:

@2x H600px x W800px PNG <200kb Content within central 500px² area

Reward artwork preview

Reward category artwork

Primarily displayed at a 2.3:1 ratio on in the Loyalty Mobile App and 1:1 ratio in the Loyalty Microsite.

If you're utilising both our Loyalty Microsite & Mobile App, you should design your reward category artwork in a way which will look good on both.

Suggested Asset Metrics if using Mobile App only:

@2x H568 px W1500 px PNG <800kb

Suggested Asset Metrics if using Microsite only:

@2x H600 px W600 px PNG <400kb

Suggested Asset Metrics if using both the Loyalty Microsite & Mobile App:

@2x H568 px W1500 px PNG <800kb Content within central 500px² area

Artwork preview

In this preview image below, taken from the Loyalty Microsite:

  • 'Reward Fulfilment' is a parent category - no artwork is shown for top-level parents in the Microsite. 'Food & Drink', 'Global Rewards' etc. are all subcategories of the parent category

  • the text shown on the artwork from the subcategories is 'bedded in' to the image - i.e. it is not automatically added by the Microsite, it is part of the specified category artwork image itself

Reward Categories in the Loyalty Microsite

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